For Fashion

TIFFANY TO OPEN SECOND BOUTIQUE AT LONDON'S HEATHROW AIRPORT

NEW YORK, NY (September 25, 2009) -- Tiffany & Co. (NYSE: TIF) today announced plans to open a second boutique at London's Heathrow Airport in December 2009. The approximately 86 square meters (900-square-feet) boutique will be located at the airport's Terminal 3 that is designed to provide the increasing flow of passengers with comforts and amenities to enhance their travel experience.

The new boutique, the jeweler's eighth location in London, follows the success of the Tiffany & Co. boutique that opened at Terminal 5 in 2008. Like its predecessor, the new boutique will feature architectural details of the famous New York flagship store, including ebonized Makore and mahogany woods and brushed stainless steel showcases.

"Based on the success of our boutique at Heathrow's Terminal 5, we have seen that visitors traveling through Heathrow are delighted by the presence and convenience of a Tiffany airport boutique," said Melvyn Kirtley, Tiffany & Co. group vice president Europe. "We look forward to welcoming travelers and providing them with the quality, craftsmanship and outstanding service for which Tiffany is renowned."

The celebrated TIFFANY & CO. collections that will be offered in the new boutique include diamonds in platinum and 18 karat gold settings, fine and fashion jewelry, as well as sterling silver jewelry and gifts.

Tiffany & Co. operates jewelry and specialty retail stores and manufactures products through its subsidiary corporations. Its principal subsidiary is Tiffany and Company. The Company operates TIFFANY & CO. retail stores and boutiques in the Americas, Asia-Pacific and Europe and engages in direct selling through Internet, catalog and business gift operations. Additional information can be found on Tiffany's web site, uk.tiffany.com.